+30 have trusted me to run their Paid Social campaigns. Why? Because I can write memorable copy, squeeze knowledge out of data, and launch optimisation experiments. If you want to grow, read on.
No, it doesn’t. When it comes to Acquisition, there’s plenty of people promising lots - and delivering little. The revolutionary ads campaign, the unbeatable SEO play, or the secret retention tactic. But let’s be honest here: short term thinking doesn’t build a great business.
I focus on Paid Social Acquisition for SaaS companies. I combine great analytical reading with creative copywriting skills. The perfect combo for you to sell more, spend less on ads, and make people remember your brand.
Exclusively for SaaS
If that's not your case, I'll be happy to point you to a trusted partner.
Merging creativity and analytics
I'll write great ads, read data, and launch experiments.
Doing the homework on your business
I always start by studying your ICP, value propositions, and communication guidelines.
I've collected praise and results over the years from founders who saw their companies grow.
Diogo solves problems with autonomy and velocity. He's very straightforward and transparent. He helped install a strong culture of experimentation at Networkme while supporting us in improving and product/market discovery processes.
Marcelo Manteigas, networkme.io
Grew Sniffies by 65% with Paid Media in 8 months.
Optimized their main acquisition channel, display ads. Managed to both increase the number of users and the number of upgrades, while reducing the cost per user.
B2C
Paid Media
Diogo helped me whenever I had to discuss and dig further into growth and marketing-related subjects. We had several working and ideation sessions with him while Crowdclass was looking for a Product-Market fit. Diogo's insights and ideas helped us iterate further, unblock thoughts, challenge our views, and align our course of action.
Filipe, crowdclass.com
Diogo is always available and thinking about how to improve his delivery. His work has resulted in a 40% increase in the number of designers signing up. Instagram and LinkedIn followers and impressions have increased.
Vitor, deeploy.me
Diogo has helped us to clarify many issues about our growth and product strategy. Our market is complex, and I was skeptical about working with an external collaborator at the first moment, but Diogo did great hands-on work and was flexible to do whatever we needed to achieve results.
Jair Junior, gstudioapp.com
Growth Marketing to $100M in Transactions
Planned & executed the launch of major announcement and paid media campaigns while running social media efforts for a B2B fintech.
B2B
Paid Media
Diogo never exposes a problem without a possible solution. He's extremely proactive person solving challenges with different tools and platforms.
Sofia Robalo, xmoney.com
+100% increase in App Installs from January to July for Sway
All done while maintaining ad spend stable. Used experiments on creatives, audience testing, and budget allocation to achieve these results. Only possible by deep, weekly data analysis.
B2B
Meta Ads
Google Ads
0 to +82.000€ in revenue with Paid Media & Email Marketing
Managed to grow a store still using the standard Woocommerce theme. Great ad creatives, plus personal copy in the ads. Wine sector, NDA protected.
B2C
Paid Media
His work for Tap My Back was key in not only testing new acquisition channels, but also improving our website and trial onboarding process. His expertise and attention to detail led to a noticeable increase in our visitor-to-trial conversion rate.
Vitor Soares, tapmyback.com
21% increase in New Users by unlocking Deeploy's LinkedIn growth
By doubling-down on their job board strategy, I was able to greatly increase the number of new users acquired and activated.
B2C
Execution of the project has been superb. Thanks to Diogo's efforts, we've seen an increase in trials. Tasks are delivered on time. His agility, communication skills, and quality of work have impressed me and other internal stakeholders.
Jorge, ethiack.com
The focus is clear: great creatives, backed by data, to launch campaigns and experiments.
Copywriting & Ads
Meta Ads
LinkedIn Ads
X/Twitter Ads
Paid Social Data Analysis
Hands-on
I'll look at data, create ads, and launch experiments. Great strategies come from execution and direct feedback.
Team Player
I'll get to know your team and become part of it, instead of just sitting in the sidelines. You need operators, not dead weight.
Personalized Strategy
I won't copy-paste what's popular right now. Every company is different so I'll look at it with an unique set of eyes.
I'm Diogo, and I've been running Acquisition for SaaS companies for 5+ years and launching startups for 4 years. Throughout this time I've also done UX Design, UI Design, and Full-Stack Development.
I realized early on that the best way to learn is by doing. Hence why I consistently launch new projects. To experiment, learn new skills, and improve myself.
Thanks to that and the fact I build in public, I've gained some attention on social media. That's how most of my clients heard about me, and probably how you ended up here.
I believe great things happen to those who make, and make fast. If you share that belief, then we have much in common.
Unsure if Paid Acquisition is right for you? Got a few questions? Want to get started? Book a 30 min call. Don't worry: I won't be pitching you.
